Because it is a small market, recently, Vietnamese seafood enterprises have not really paid attention to the Taiwan market. However, according to the recommendation of the Vietnam Association of Seafood Exporters and Producers (VASEP), Taiwan is a potential market and businesses should have specific plans to gradually dominate.

According to VASEP, Taiwan is not currently in the top 10 seafood import markets of Vietnam. However, this market has a relatively stable import turnover of seafood from Vietnam with over US$100 million per year, accounting for 1.3-1.8% of the country's total seafood export value. It is estimated that in the first 6 months of this year, seafood exports to Taiwan reached 50.5 million USD. In which, shrimp exports reached 27 million USD; Pangasius reached nearly 10 million USD, seafood products reached 22 million USD…

Mr. Truong Dinh Hoe - General Secretary of VASEP - said: The Taiwan market currently favors frozen black tiger shrimp, fresh shrimp, frozen pangasius fillet, fresh/frozen white leg shrimp, processed shrimp, and squid. … of Vietnam. In general, the volume and value of Vietnam's seafood exports through this market is quite stable because it has not been really focused by businesses, leading to a low value of turnover.

For example, Nam Viet Joint Stock Company exported 250 tons of pangasius fillet products to the Taiwan market, worth about 500 million USD. According to Ms. Do Thi Thanh Thuy - Sales Director of Nam Viet Joint Stock Company, on average, the company exports from 5 to 6 million USD per year to this market alone. However, since the Covid-19 epidemic broke out globally, pangasius output and export value to Taiwan halved, so Nam Viet decided to switch to exploiting more potential markets such as the EU. , USA, Malaysia…

Like Nam Viet, Thuan Phuoc Seafood and Trade Joint Stock Company said that this market is difficult to exploit at the moment, so it does not pay attention.

However, according to VASEP, focusing on large markets while ignoring lower value markets like Taiwan is not the optimal choice in the long run. Besides, the demand for seafood in Taiwan is increasing, especially for shrimp products. Not to mention that recently, the Taiwan Food and Drug Administration (TFDA) has sent a document to the Vietnam Economic and Cultural Office in Taipei to announce a list of 674 Vietnamese enterprises licensed to export. seafood products into this market. Compared to the previous time, the number of licensed seafood enterprises increased by 36. This information makes the export of Vietnamese enterprises to this market more convenient if the appropriate approach is taken.

From the above positive signals, VASEP encourages businesses to have the right direction to exploit the market. Because even though it is a small market, the standards will not be strict, not to mention the diversification of the market will greatly help with the long-term goal of sustainable development of the seafood industry that the industry is aiming for.

The Taiwanese market has a habit of consuming seafood in both Chinese and Japanese styles. In order to export through Taiwan, businesses need to pack their goods compactly, beautifully designed, with full instructions for use. In addition, when bringing goods to Taiwan, it is necessary to focus on advertising and providing information for consumers here to know and buy.

Related News

Develop dry ports, optimize import and export transportation

The Prime Minister has just approved the master plan on development of the inland port system for the period of 2021 - 2030, with a vision to 2050

Da Nang welcomes a container train bringing goods from the Central region straight to the United States

With a direct journey from Tien Sa port to Long Beach port, the WanHai 362 container train significantly shortens the cargo transport time from Da Nang - United States.

POLA and POLB (USA) continue to decline in volume of goods

Cargo throughput in July for the Port of Los Angeles (POLA) and the Port of Long Beach (POLB) both declined, according to recent reports by each port.

Related News


On the occasion of the 12th anniversary of the establishment of Glotrans Hochiminh, we would like to send our warmest congratulations to the Board of Directors, staff and the entire Glotrans family. The past 12 years have been a proud journey with brilliant marks of Glotrans Hochiminh.

Glotrans Da Nang participated in the trade promotion and trade connection program in Quang Nam

Glotrans Da Nang is proud to participate in the Vietnamese Businessmen's Discussion "New Leadership’s mindset" taking place at Muong Thanh Hotel (Tam Ky City) on May 17. This is an event in a series of trade promotion and investment connection activities organized by Quang Nam Young Entrepreneurs Club.